Bike Frame Design

Jasper Güero

Industry Expert

John McFaul

Creative Director – mcfaulday.com

Clients Include – Castelli / Colnago / Giro / Red Bull / Shimano

Brief

Create a piece of sports equipment from a product design drawing to a visual prototype and include branding. 

The prototype should be exhibited from different angles to allow it to be sold on an e-commerce sports website.

Concept

The gemstone Jasper, known as the “supreme nurturer” supports through times of stress, provides tranquillity, and absorbs negative energy. With a nod to also providing wholeness, Jasper Güero flourishes Mediterranean colours and will uplift anyone’s mood. Just like the gemstone Jasper balances yin and yang, Jasper Güero will use its two dots to make ü smile